Aveeno

Aveeno is a skincare brand formulated with colloidal oatmeal, combining gentle ingredients with dermatologist-developed formulas for dry skin and skin that reacts easily. Whether you are looking for an Aveeno moisturiser for daily use or a targeted solution for more reactive skin, the range has you covered. The range covers body washes, hand creams and products formulated for babies with dry or delicate skin, including the Dermexa Daily Emollient Cream and the Skin Relief Body Oil, with Baby Dermexa options for babies. Check each product's label for the skin and age it is intended for. Explore the full Aveeno range below and find the right product for your skin's needs. Patch test a new product on a small area first if your skin reacts easily.

Frequently Asked Questions

Is Aveeno good for sensitive skin? +
Many products in this range are formulated with colloidal oatmeal, which helps leave skin feeling soft, protected and more comfortable. Options range from lightweight daily lotions to richer creams and balms, so there are formats to suit varying levels of sensitivity, including very dry or reactive skin.
What does colloidal oatmeal do for skin? +
Colloidal oatmeal is finely milled oat that forms a protective barrier on the skin's surface, helping it hold on to moisture. It is long established in skincare for helping dry skin feel softer and more comfortable and is a key ingredient across many products in this category.
Can these moisturisers be used on very dry skin? +
Yes. The range includes emollient creams and balms for skin that feels very dry, and many people use them daily. If you are managing a diagnosed skin condition such as eczema, ask our pharmacist or your GP which product is suitable, as emollients used for eczema are usually supplied as licensed products rather than cosmetics.
Is Aveeno safe for babies? +
Some products in this range are specifically formulated for infant skin, including balms formulated for babies with dry or delicate skin. It is always worth checking the individual product label and, if in any doubt, speaking with a pharmacist or GP before introducing new skincare to a baby's routine.
Is Aveeno fragrance free? +
Not all products in this range are fragrance free — some contain added scents such as lavender, while others are unfragranced. If fragrance sensitivity is a concern, check the product description and ingredient list carefully before purchasing, as formulations vary across body washes, lotions, creams, and oils within the range.